Eastgardens: Optimisation Australia has become a Certified Partner of Google. With this partnership, the online marketing sensation, Optimisation Australia, has become one of the first certified partners of Google in Australia. The company provides an exclusive online marketing service to tap the most coveted medium of advertising – Google. Read the rest of this entry »

Thinking of buying an additional domain that is similar to your current domain? Then you need to read this. Buying additional, or add on domains is not uncommon and good business practice if you are concerned about competitors buying a similar domain to yours and stealing customers. Read the rest of this entry »

You’ve probably heard of Facebook and you might even have a profile on Facebook but have you considered using Facebook to attract more visitors to your businesses website, increase your public profile, create a relationship with your current and future clients and to increase revenue? If not then maybe it’s time you did.

With over 400 million active users (and growing) from all over the world on Facebook imagine the reach your business profile could have? If you are more interested in the local Australian market then it might be handy to know that there are close to 6 million Australians (over the age of 18 years old) who actively use Facebook, and this number is growing daily. No other advertising outlet will get your business in front of that many people – The Australian Newspaper is accessed by approximately 2.1 million online readers; The Australian Women’s Weekly has a readership number of 2.1 million; and advertising on television, although effective, is expensive. Read the rest of this entry »